穿过奥斯卡的霓虹，你便是一切美好的总和

2202

人对色彩的感知非常敏感

因而色彩可以激发人的情绪和思维

而光可以让人如同步入一个抽象的艺术空间

感到身心的放松和情感的释放

People are very sensitive to color,

so color can stimulate people's emotions and thinking

And light can make people enter an abstract art space at the same time

feeling uncomfortable relaxation and emotional release

可H

2018

2019

2020

2021

FUTURE

可能人类对发光体就是有着与生俱来的偏执

所以自从霓虹灯发明的一个世纪以来

大家都抵挡不了它的魔力

霓虹灯曾经为我们编织了无数的梦幻

借着它,我们怀念过去、许诺未来

Maybe human beings are inherently paranoid about luminous bodies

So since the invention of the neon light a century ago,

No one can resist its magic

Neon lights have woven countless dreams for us

Through it, we miss the past and promise the future

NEON

霓虹是英文“NEON”的音译

而NEON是氖(nai)气的英文

1896年,杰出的英国化学家威廉拉姆赛将氖气通电后

气体绽放出了赤红而夺目的光彩

而当氖气混入不同的其他气体便出现不同的颜色

Neon is the transliteration of English"NEON

And neon is neon meaning in English

In 1896, the outstanding British chemist William Ramsay energized the neon ga

The gas bloomed red and dazzling brilliance

And when neon gas is mixed with different other gases, different colors appear

e

NEON作为一种强大且充满了现代感和未来感的艺术风格

自20世纪初持续受追捧至今

而镭射因其大胆、活力的色彩极具视觉吸引力

因此“520派对DR. OSCAR实现了时尚与复古的魅力融合

我们以霓虹+镭射元素延展而出

带来“ OSCAR氖”

NEON as a powerful and full of modem and futuristic art style

Continued to be sought after since the beginning of the 20th century

The laser is very visually attractive because of its bold and vibrant colors.

Therefore, the"520"party Dr. Oscar realized the fusion of fashion and retro charm

We stretch out with neon +laser elements

ging

Dr. Oscar

lHON OMER

你

张电

a

OSCARU

NEONI

0520

T'SABOTTO

无处不在的霓虹灯让我们沉溺于超现实主义世界无法自拔

在真实环境中感受霓虹灯的微妙

将霓虹灯释放出的绚丽色彩与周围环境巧妙融合

“ OSCAR氖”为奥斯卡带来新的色彩符号

NEON as a powerful and full of modem and futuristic art style

Continued to be sought after since the beginning of the 20th century

The laser is very visually attractive because of its bold and vibrant colors.

Therefore, the"520"party Dr. Oscar realized the fusion of fashion and retro charm

We stretch out with neon laser elements

Bringing"OSCAR Neon

OSCAR氖

PASSACEWAY

霓虹灯反射到恋人眼中的光

你便会相信光

520当天你将穿过霓虹通道进入 OSCAR

它是如此亦真亦幻,让人稍有不慎就会驻足

Neon lights reflect the light in the eyes of lovers

You will believe in light

On the day of 520, you Will enter OSCAR through the neon tunnel

It is so true and illusion, people will stop if they are not careful

PASSAGEWAY

NEW

INTERNET-PAOUS SHOP

直以来神秘、浪漫、激情是奥斯卡不变的标签

而神秘梦幻的拍照打卡区

在体现“氖”这个主题的同时

也让玩家感受到奥斯卡的调性

氖气,这种稀有气体在空气中的含量微少

在空气中含量也仅占18.18×10-4%

氖灯在空气里透射力很强,可以穿过浓雾

正如奥斯卡的玩乐精神:穿透阴霾感受到真正的快乐

Mystery, romance, and passion have always been Oscar's constant labels

And the mysterious and dreamy photo check-in area

While embodying the theme of neon

Also let players feel the tonality of Oscar

Neon, this rare gas contains little in the air

The content in the air is only 18.18 x 10-4%

The neon lamp has a strong transmission force in the air and can pass through thick fog

Just like Oscar"s playful spirit: penetrate the haze and feel real happiness

CHeN

ENTERTINMENT

你将在奥斯卡的霓虹下

感受到眼花缭乱、华丽鲜艳的世界

而正是这样暖色奔放、冷色锋利的灯光

将你的520变得一切皆有可能

同时伴随着奥斯卡的通道改造升级

“娱乐互动区域”正式神秘上线

玩乐的同时还有超级好礼相送

You will be under the neon of Oscar

Feel the dazzling, gorgeous and colorful world

And it 's such a warm, unrestrained, cool, sharp light

O possible

At the same time accompanied by Oscars channel transformation and upgrading

Set up the Entertainment Interactive Area Will be mysteriously launched

While having fun, there are super gifts to give away

CASSEMMTB DECK

拥有各式图案和文字的霓虹灯

不仅渗透了每座城市独一无二的文化与美学

更隐含着无尽的情绪

镭射迷幻的色彩在黑夜中带给人无限神秘的吸引力

我们将两个元素融合

将 OSCAR最大的两个卡座整体改造

正所谓“爱就是要特立独行,给TA独一无二的体验”

Neon lights with various pattems and text

Not only penetrates the unique culture and aesthetics of each city

It also implies endless emotions

Laser psychedelic colors bring infinite mysterious attraction in the dark night

We merge the two elements

Overall transformation of the two largest decks of OSCAR

As the saying goes, "Love is to be maverick and give him a unique experience

SE

SE

HONOR=I

ONORA3L

HONOR=LE

OSCAR

PLAY MASTER

如今的我们,并不愿高冷地俯视这个世界

而是想要冲进其中

去尽情体会、享受、表达爱

“NEON那极具冲击力的色彩

就是我们示爱的最好说明

起体验奥斯卡极致魅力的夜晚

2021.5.20-5.22

为期三天的浪漫狂欢

有TA相伴,玩乐无处不在

e today don 't want to look down on the world coldly

But want to rush into it

To experience, enjoy, and express love

"NAON"that very impactful color

Is the best way to show our love

Experience the ultimate charm of Oscars together

2021.520-522

A three-day romantic carnival

With TA, fun is everywhere

DR, OSCAR

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为了让各位 RAVER实时掌握派对动态

奥斯卡官方视频号: DR.OSCAR奥斯卡昆明店

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No. 289. 9th International

Exhibition Center

国际会展中心9门289号